A women's fashion brand offering lehengas, sarees, co-ord sets and jumpsuits for the modern woman who loves ethnic fashion.
The challenge
Ragavi sells women's fashion, from lehengas and sarees to co-ord sets and jumpsuits, to customers in India and abroad. The store needed to make a large, seasonal catalogue easy to shop and to sell internationally.
What we did
Our approach
- 01
Collections that tell stories
Edits such as the wedding collection and seasonal capsules give shoppers a reason to browse, not just search.
- 02
Clear categories
Indian wear and western wear are organised by type, so a large catalogue still feels easy.
- 03
Built for every market
Country and currency selection for customers from the UAE, the USA, the UK and beyond.
- 04
Checkout that fits
Prepaid offers alongside cash on delivery and express delivery, presented clearly at checkout.
What we built
- Brand identity
- Shopify store design
- Collection & category structure
- International markets
- Product styling
- Checkout & payment options
Platform: Shopify · Multi-currency · Responsive storefront
Where it stands
Ragavi sells its full catalogue through a Shopify store with curated collections, international markets and flexible payment options.
Ragavi in the wild
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